Articles

Anniversary of the TC «Darynok»: 10 years

Goals:

• Organization of the mass event devoted to the Birthday of the TC «Darynok»
• Realization of the program of loyalty
• Change in the perception of TC «Darynok» image

Objectives:

• Development of the creative idea for mass event
• Organization and co-ordination of the holiday
• High-quality PR coverage

Methods:

• Performance of Garik Bircha, well- known anchorman, talented actor
• Concert of the famous Ukrainian duo - «Vremya I Steklo»

Results:

• More than 60 articles